Free Marketing Tool

Social Media and Marketing Idea Generator

Take a half hour and look at what your peer organizations are doing on Facebook. Figure out what seems to be working for them (getting them likes and interaction) and consider which ideas might work for you.
Share a blog post about a member of your board or organization, and three unique things about them.
Use analytics software to find your website's 'bounce rate' and brainstorm ways to help people stick around longer: Give things away for free? Use more calls to action? Try it.
Ask people what they're doing this weekend.
'Like' several pages by other businesses in your industry or field. Interact with them and share feedback and ideas..

Follow up frequently to see how your posts are coming along and comment on any responses.
Measure the results of what you're doing. Use your website analytics!
If you think your efforts could have worked better, take notes on why you think so, and try a different approach later.
If things went well, make a note to revisit the technique again soon.